GBP 55000-60000 per annum: Badenoch & Clark: Leading Financial Services provider looking to hire an expert in Mobile marketing product development.
27 January 2012
London | Financial Services | Please call me to discuss | Temp
The RFP writer will take responsibility for working with the consultant relations and business development teams in the UK and other International Countries to project manage and produce high quality tender responses, often within tight deadlines, in...
27 January 2012
GBP 30000-45000 per annum: Better Placed: Our client is an international financial services group with an increasingly strong brand presence across many global markets, not least the UK. Looking to grow further within these international markets they are now recruiting a Group...
27 January 2012
South Coast | Consumer | £30000 - £35000 | Permanent
As Web Content Manager, you will be responsible for managing all content and promotion of web properties across Eastern Europe covering all brands supported by the European Web team, as well as input into e-marketing activity such as newsletters....
27 January 2012
Salary range from £32,000 - £43,000: Michael Page Marketing: The successful candidate will be tasked with supporting the development of the Individual and Group strategy through delivery of strategic and market insight and deliver strategic progress reporting for the business Bristol
27 January 2012
£500p/d contract: Michael Page Marketing: To ensure effective mid-term (MTP) and short-term (STP) planning by discussing and agreeing SBU marketing requirements and budgets with business stakeholders London
27 January 2012
GBP 40000-50000 per annum: Better Placed: My Client is a major financial services organisation with a significant and leading presence in their sector. An ever-growing web presence has led to the requirement to recruit an experienced Digital Acquisition Manager to further increase...
27 January 2012
£60,000 - £70,000 with benefit: Tarsh Lazare: A rare and exciting opportunity for an exceptionally talented B2B International Marketing Manager within the loyalty tech market London
27 January 2012
GBP 40000-50000 per annum: Robert Walters: A renowned insurance firm are seeking a top Marketing Manager to join their...
27 January 2012
London | Financial Services | £40000 - £55000 | Permanent
This role will be responsible for direct management of the London specialists and for prioritising the Production workflow for their individual locations/regions. This position willbe expected to interact closely with cross-functional colleagues in...
27 January 2012
GBP 33000-36000 per annum: Better Placed: An exciting opportunity has arisen within a leading financial services organisation who are looking to strengthen their marketing function with the addition of a Senior Marketing Executive. This is an excellent opportunity for an experienced...
27 January 2012
London | Business Services | £40000 - £42000 | Permanent
As Marketing Manager your role will be to plan and deliver all aspect of the marketing programme to its target audience in the Financial Services sector. The role will encompass marketing planning, campaign and lead management, event planning,...
26 January 2012
Scotland | Financial Services | £31000 - £44000 | Permanent
To manage respective product(s) to deliver to agreed budgets (sales, retention, income and profit) and strategies. To ensure that the product, customer service and operations meet the needs and expectations of thecustomer base and to achieve the...
26 January 2012
GBP 50000-65000 per annum: Better Placed: Our client is an instantly-recognisable financial services business with a major consumer presence across the UK. They have enjoyed fantastic growth in recent years, very much bucking the trend across the rest of the industry and are now looking...
26 January 2012
GBP 35000-60000 per annum: Better Placed: My client a major blue chip consumer business based in Swindon has an instantly recognised brand and an excellent reputation. Due to continued growth and investment they are now recruiting a Digital Content Consultant. The Digital Web...
26 January 2012
London | Financial Services | £220 - £300 per day | Temp
We are looking for a digital expert to scope out and deliver brand projects. You'll bring your digital expertise and delivery management capabilities to projects, influencing digital technologies and strategy for future website implementation in terms...
26 January 2012
London | Financial Services | £48000 - £58000 | Permanent
* Manage and co-ordinate the delivery of a range of sponsorship - events campaigns; identifying and utilising cross channel opportunities to meet marketing objectives. * Work alongside Business Partners to identify new sponsorship opportunities which...
26 January 2012
North West | Financial Services | £40000 - £50000 | Permanent
Responsibilities of the New Product Development Manager will include: * Working with the appropriate teams, manage the feasibility/concept development stage of new product developments/product enhancements * Manage a project team to deliver outputs of...
26 January 2012
Southern Home Counties | Financial Services | £55000 - £60000 | Permanent
You will; * Demonstrate a strategic understanding of each Client's existing business and marketing plans and have a good comprehension of the dynamics of the marketplace in which they operate. * Engage with the client in a continuous dialogue about...
25 January 2012
London | Financial Services | 6 month contract - £220p/d | Temp
?X To develop, implement and manage high quality, cost effective marketing campaigns for UK Credit Cards ?X To translate the UK Credit Card business needs into leading edge campaigns, ensuring delivery of world-class campaign solutions ?X To build...
25 January 2012
Nationwide Building Society is extending its ongoing 'On Your Side' campaign with its first promotion for mortgage products in five years.
27 January 2012
Insurance giant RSA has added to its growing marketing team with the appointment of Sky marketer Hannah House as its new head of marketing communications.
27 January 2012
Nationwide Building Society pulls back from direct mail after warning on rising costs.
25 January 2012
MediaCom Edinburgh has won the £15m media account for Quality Solicitors after a pitch.
23 January 2012
Often decried by creative agency stalwarts, the in-house approach has been adopted by brands in a wide range of sectors. How does this work, and how effective can the results be, asks Adam Woods.
20 January 2012
In the first of a new series, Alex Brownsell looks at Virgin's prospects in high-street banking.
19 January 2012
Brands including Barclaycard and McDonald’s are readying marketing campaigns to drive use of contactless payment.
18 January 2012
Churchill and Direct Line owner hires former British Gas commercial chief Rick Vlemmiks as chief marketing officer.
12 January 2012
The launch of O2’s mobile contactless payment “Wallet” app has been delayed after concerns that it is not yet offering an adequate customer experience.
11 January 2012
Sitting in a conference talking about living wills isn’t how you want to spend your typical day, but it did spark a whole bunch of thoughts in my mind. The FSA issued their consultative paper 11/16 last summer. The idea...
27 January 2012
Things we're reading today include ... Bankers in High Court claim for £42m in bonuses The Independent PwC says E&Y tried to poach client bank Financial Times Greece and the euro: An economy crumbles Economist RBS chief Stephen Hester in...
27 January 2012
A bank's unique website issues gift cards that allow recipients to choose where their donations go. The site signals a new era in corporate giving.
27 January 2012
Biometrics isn’t discussed that much at banking conferences these days. Most of the time, when I raise the topic, there’s a groan from the banking audience. “Oh, been there, done that.” The usual view is that biometrics doesn’t work. It’s...
26 January 2012
Even though banking customers say they are more satisfied with their institution than last year, banks aren’t back in people’s good graces quite yet.
26 January 2012
The Financial Brand looked at hundreds of bank and credit union videos produced in 2011. Here are 15 of the best.
24 January 2012
It's amusing to think that for a decade you'd consistently see the question 'Is next year the year of mobile?' pop up in every end of every year digital round up. Amusing mainly because we're quite definitely through that time and mobile should now be central to all brand's plans. With the penetration of smartphones now beyond 33% in the UK and rising fast putting mobile first is not desirable, it's essential.
So we thought we'd outline the 5 things we believe will be central to thinking next year.
1. Less reliance on apps and more investment in mobile web. The diversity of smartphone device types means that building apps will start to become an expensive and far less scalable solution than building a high quality mobile web solution and we will start to see serious investment in holistic mobile web development.
2. Development of APIs as a central tenet of mobile strategy - data as a centralised resource will become the oil in the company's mobile strategy, by developing centralised APIs companies will cut out the costs associated with developing multiple apps per business unit and work off a centralised data resource.
3. Dedicated mobile web development for campaigns. Too many mobile campaigns are pointing to landing pages optimised for a PC experience. 2012 will see the power of HTML5 harnessed to deliver true mobile advertising innovation.
4. Geo-location as an embedded function – as social media is transformed by the use through mobile devices understanding how to use location to build campaigning strategies will be essential. That could be through companies well versed in geo-fencing for campaigns such as O2 with its More product or by analysis of brand mentions by geo-location so that a more flexible less campaign based approach can be taken.
5. The explosion of contactless payments through smartphones – as manufacturers start to build smartphones with Near Field Communication (NFC) chips as standard, wallet functionality will start to be adopted quickly by consumers. The Olympics will be the contactless games and this will lead to increased adoption.
6 January 2012

Chime owned-Teamspirit Group, the specialist integrated financial services agency, has appointed David Jones as Group Digital Director. He will be responsible for growing digital consultancy across the Group’s business including advertising and communications, public relations and professional services businesses.
Jones is a veteran of the digital marketing and communications sector and brings with him a wealth of experience from cross-platform working. Previous experience includes 3 Monkeys, Lulu.com and Conde Nast as well as founding Galileo Digital Marketing in 2008. He will join the board of Teamspirit.
Commenting on the hire, CEO of Teamspirit Group, Jo Parker, said: "Digital work already generates 28% of the agency’s revenue and we have been doing exciting work for clients from social media through to developing digital news channels. But with increasing demand for us to be the guardian of content in all forms of media for our clients, this is an important hire for us. David has fantastic experience which spans digital agency, public relations and publishing, which will help us to develop new exciting propositions that work across all media."
David Jones commented: “I am delighted to join Teamspirit, a genuinely integrated business. As content continues to be King in 2011, I am excited about working with our clients and being part of a full service offering (hosted all under one roof) which is rare in this industry.”
Teamspirit is part of Chime Communications Plc. In 2009, Chime filed record full-year results with a 14% rise in profits. Enjoying similar results, Teamspirit experienced a 17% growth last year making the agency 66 strong. The fully integrated agency offers services which include digital, project management, online marketing, brand and public relations.
To find out more about the agency please call 020 7360 7878.
11 January 2011

Choosing digital channels has become increasingly complex in the past few years, with so many platforms to operate from and limited budget and resource brands are spending a huge amount of time calculating where best to reside. Earlier this week Brian Solis released Version 3 of the conversation prism which further underlines the sudden explosion of potential channels you as a brand could be using.
For those new to the market, undoubtedly the choice (whether correct or not) has been, whether to plump for Facebook or Twitter and this week two sets of figures emerged. The first from Visible Banking unveiled the most popular banks by Facebook fans, revealing that in the UK Barclays and RBS were out front by a long way. Interestingly while their Facebook presence is solid, their Twitter activity is far less co-ordinated. Around the same time it was revealed that in the US 45% of asset management companies had a social media presence, but it is evidenced that there is more engagement activity through Twitter and less so on Facebook.
So what? Well a couple of interesting pieces emerged this week that pointed to the future value of Twitter versus Facebook as a sales channel. Forrester research suggested that Twitter followers had a 37% propensity to purchase from the brands they followed as opposed to 21% on Facebook. This is a stark difference, but given the comparable numbers of users Facebook is still going to win out on sheer volume alone, in terms of its ability to drive leads. All of this has to be contextualied however, following a statement from Twitter's departing CEO, Ev Williams who stated, that the Twitter user base has the potential to reach 1 billion users. That number puts a different veneer on the scale of opportunity for brands.
Frankly, at the bottom of this social mountain we have begun to climb the message has to be - keep testing. See what works, invest more in that area and then keep on testing. There's nothing to say that either of these platforms will even be recognisable in 5 years time so there's little point in watching and waiting it’d be better to get involved and see where it takes you.
Crispin Heath
Head of Digital
15 October 2010